If you have a product-based business or offer any professional service you might consider having a website. Many people ask me the same question over and over:
"Why should I have a website when I have a big social media following and have enough customers that buy from me?"
My answer is simple: having a social media presence is one important component of a business but it should not be the sole purpose of it. Besides, when you have a website, you own it, it is a space that belongs to you. You can tweak, improve, add or remove services, write in your blog, capture leads, nurture them and establish a relationship that will not be subject to any algorithm change or the possibility of a new emerging platform showing up unannounced.
I have many reasons why having a website is important in any business and even more during these times we are currently living. In this post I will narrow it down to 3 different but powerful reasons why you need a website if you have a business. Ready?
Reason 1: Having a website will attract new customers to your business and make you more money
81% of people research a business or service online prior to making a purchase decision. If you are not there, they will find someone who is.
Reason 2: It builds trust
Having a good website instantly boosts your credibility as a legitimate business. Customers can see your work, your reviews and your contact details in one place.
Reason 3: Your website can save you time
It provides answers to common customer questions and inquiries. You can provide your price list, have people schedule appointments, and receive messages through your website.
In Etc Marketing we create websites that speak for themselves and their brands. Go check them out and see for yourself!
Need a website? Request a quote and tell us about your business. We can help you!